Week of October 27 - November 2, 2003 ~ v.5, n.43
Top Stories

Money Talks, Education Walks?
In the third of a series of articles on technology transfer, Larta VOX asks h
ow universities can protect the integrity of their research if they are overly dependent on corporate dollars.

Small Science Has Big Opportunities
Business and research leaders from Japan and the U.S. shared promising nanotechnology research developments and business opportunities at Larta's Japan Meets the Nano Republic III conference.

Marketing the Real You
Don't think you need a flashy marketing persona to sell your company. Most people will see through the subterfuge. It's better just to be yourself.

Rohit Shukla Interviewed on Nanotechnology
Larta's President and CEO was interviewed on World Talk Radio's
Bio Tech Today program on the future of nanotechnology.
Click here for archived interview.

Stephen Rizzone Joins Larta Board
Larta announced the appointment of Stephen R. Rizzone to its Board of Directors. Rizzone was Chairman, President and Chief Executive Officer of Ortel Corporation, which was acquired by Lucent Technologies in March, 2000.

Project T2
Project T2 on November 13th is a national conference on technology transfer. See 30 new technologies being commercialized out of 12 top universities. $100 discount for Larta VOX readers: enter code JLQ726X when registering.
Register now to attend the Project T2 conference!

Latest White Paper from Larta Research
Nanotechnology: What to Expect

Promising breakthroughs, innovative applications, and increasing federal support and venture capital funding have raised hopes for the nanotechnology industry, which must overcome some fundamental challenges in order to realize its potential.

Full list of Larta's publications >

Send comments and submissions to James Klein, Larta VOX Editor, at voxeditor@larta.org

Larta University


SSTI, the State Science and Technology Institute, calls Larta University one of the "best programs in the country," having "helped hundreds of entrepreneurs, implemented innovative programs, and assisted client companies to raise hundreds-of-millions of dollars.


October 29: PwC #2: Accounting for Stock-Based Compensation

Stock Compensation, Revenue Recognition, Equity Transactions, and Research and Development are four areas of fundamental importance to emerging technology companies and four areas that have unique and often complex accounting issues. The course will highlight key accounting and reporting matters and give attendees a working understanding of the impact these areas have on their business.
Location: Irvine

November 5 and 12: PwC #3: Accounting for Equity Instruments
Issuing preferred stock, stock options and warrants are a few of the equity related areas that give rise to complex accounting issues. To avoid surprises in your reported results, an understanding of the financial statement impact for these items is necessary. This course will discuss the impact of the issuance of these instruments in terms understandable to emerging technology companies.
Locations: Los Angeles
and Irvine

November 12: Entrepreneurship Series #6: Finance and Valuation
It is not crucial for the CEO to know the nitty gritty of accounting principles, but it is crucial for him or her to track the company’s cash flow and burn rate. This workshop will cover the financial tools that allow entrepreneurs to run their businesses responsibly and raise the right amount of funding at the right time. Topics include: developing realistic financial assessments, budgeting and forecasting, preparing financials for the business plan, how to be fiscally prepared for foreseeable budget cycles, valuation, and reporting to financial stakeholders.
Location: Los Angeles

Larta University's full course schedule >

Tech Sector News
Sponsored by LATimes.com

Top Stories in Hot Technology Sectors

Communications
Telecom's Future: Made in China? (BusinessWeek)
At the industry's global confab, the most telling development is the emergence of Chinese upstarts with the potential to become giants.
more Communications news

Hardware
The Lingua Franca Of Chips (Forbes)
The chief technology officer of chipmaker Advanced Micro Devices says that the same applications available on a desktop PC ought to be as readily available on handheld devices.
more Hardware news

Biotech
Seeking a Prescription for Biogenerics (BusinessWeek)
No U.S. laws allow for generic versions of off-patent biotech medicines. Several forces are now working to change that.
more Biotech news

Internet
Google Said to Consider Online Auction of I.P.O. Shares (New York Times - registration required)
Google is considering holding a massive online auction of shares early next year in an initial public offering that investment bankers predict could value the internet search-engine company at more than $15bn.
more Internet news

Investments
Finding Keepers among the Net Stocks (BusinessWeek)
S&P's Internet analyst Scott Kessler has several rated buy, even though overall he thinks they're mostly fully valued
.
more Investment news

Events Calendar

This events calendar is provided as a service by Larta about events vetted and endorsed by Larta.

October 27-30: National SBIR/STTR Conference
Learn how your company can get part of the more than $1.6 billion available to small businesses through government grants and contacts by attending the National SBIR/STTR Conference and Small Business Tech Expo.

October 29: PwC #2: Accounting for Stock-Based Compensation
Stock Compensation, Revenue Recognition, Equity Transactions, and Research and Development are among the complex accounting and reporting issues highlighted in this Larta University course.

October 29: 2004 - A Vision Into Tomorrow's Marketing Methods
The Software Council of Southern California hosts an informative session that will guide you in planning your limited 2004 advertising and marketing budget.

October 29-30: Wireless Internet Data and Enterprise and Applications
UCLA's Wireless Internet for the Mobile Enterprise Consortium presents a two day event to bring together leading wireless experts from industry and academia to provide a comprehensive overview of the Wireless Internet space.

November 4: The Economics Of California Health Care
The National Association for Business Economics presents an interactive roundtable gathering of industry leaders sharing in discussions the perspective of the California health care system and beyond for 2004. Individuals mentioning LARTA are eligible for a $10 discount off of the regular $45 fee. This discount will be extended to the registration cut off date of October 30th.

November 4: A Master Entrepreneur's Perspective On Success
A Lava breakfast event with John Anderson of the Anderson School at UCLA. As President and sole shareholder of Topa Equities, Ltd., Mr. Anderson oversees more than 40 wholly-owned subsidiaries.

November 5: PwC #3: Accounting for Equity Instruments
Issuing preferred stock, stock options and warrants can result in complex accounting issues that affect your company's financial statements. This course will discuss the impact of these instruments in terms understandable to emerging technology companies.

November 6: The Venture Capital Process
The San Diego Regional Technology Alliance (SDRTA) hosts a workshop to provide the information, expertise, and knowledge necessary to prepare you for raising capital from venture capital funds.

Larta's full event calendar >

***** Tech Marketplace *****
Project T2
FIDELYS
Project T2
Nanotechnology White Paper
smalltimes
PricewaterhouseCoopers
Rainmaker & Sun
******** About Larta ********

Since 1993, Larta has been the leader in convening technology companies, researchers, and investors. We help our clients access the technology industry through world-class conference and training services, industry research, and capital-raising.

Companies helped by Larta have raised over $1.5 billion in capital. Larta's conferences and seminars provide insights to thousands of businesspeople each year. Larta's weekly magazine on business innovation is read by over 20,000 people.

www.Larta.org

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Tel: (213) 744-1314

Fax: (213) 744-1791

Larta is the think tank for technology businesses. We apply knowledge in
practical ways on behalf of cutting edge companies, investors, governments, and professionals.
Larta drives the technology markets through four core services: business training, market research,
consulting, and capital programs.
     
714 W. Olympic Blvd.
Suite
750
Los Angeles, CA 90015
Tel: (213) 744-1314
Fax: (213)
744-1791
www.Larta.org 

Orange County Office
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Canyon Road,
Suite 100
Irvine, CA 92618
(949) 789-1110


Larta VOX Brought to you By:
Staff Writer and Reporter - Wendy
Hall
Larta Research Economist - Ketaki Sood
Editor - James
Klein
Managing Editor - Victor Hwang
Publisher - Rohit Shukla
Technical
Advisor - Stefanie Chao

Sponsorship: To sponsor VOX, Larta events or publications, contact Carlos Gutierrez

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