Week of January 5 - January 11, 2004 ~ v.6, n.1
Top Stories

SBA Turns 50, Still Effective
This year marks the fiftieth anniversary of the United States Small Business Administration. Despite its "middle age," the SBA continues to do an outstanding job supporting small business in the United States.

Present Your Company at The Venture Forum
Apply to be one of 50 companies to showcase your business to hundreds of potential investors, customers, and partners at The Venture Forum on April 1, 2004. The Venture Forum is seeking companies in all stages and sectors. All companies accepted will be eligible for The Venture Forum's Company of the Year Awards.
More Information on The Venture Forum
Apply to Present Your Company

Government Report Sheds Light on Tech Transfer
A new report prepared for the U.S. Economic Development Administration aims to provide public officials, development practitioners and researchers with a greater understanding of the relationship between the commercialization of technologies and regional economic development.

Victor Hwang on State Senate Nanotechnology Panel
Larta COO Victor Hwang will take part in a panel discussion on economics at California Nanotechnology 2004: Our Future is Very Small, an event sponsored by the California State Senate.

Coming Soon from Larta Research
Federal Technology Funding Guide 2004
Larta's Federal Technology Funding Guide is recognized as the nation's leading survey on federal government technology funding. Learn how to apply for and win government grants. Includes an in-depth look at SBIR and STTR programs, two critical sources of R&D funds for small businesses. Don’t miss your chance to receive federal technology grant money.

Full list of Larta's publications >

Send comments and submissions to James Klein, Larta VOX Editor, at voxeditor@larta.org

Larta University


SSTI, the State Science and Technology Institute, calls Larta University one of the "best programs in the country," having "helped hundreds of entrepreneurs, implemented innovative programs, and assisted client companies to raise hundreds-of-millions of dollars.

January 15: Entrepreneurship Series #7: Moving the Product: Sales & Distribution Strategies
You’ve got a great product, but how do you get it to paying customers? A proper sales and distribution strategy is key to taking a new company’s product beyond its initial test group or early adopters. Understanding of the basics of how to sell your product or service is the first step. Companies have managed to prosper immensely from building the right alliances, where businesses share valuable assets ranging from a customer base to marketing activities, from suppliers and procurement to product development. Topics covered in this course include: how to sell, getting the most out of distribution networks, and forming valuable strategic alliances.
Location: Los Angeles

January 27: Preparing the Financial Forecast Model
This workshop will show you how to build a financial forecast model. Using Excel, you will learn how to build your forecast from the bottom up, translating the primary elements of your business (sales, cost of goods sold, staffing and overhead) into a forecasted Income Statement, Cash Flow Statement and Balance Sheet, all in a format that potential investors will find attractive.
Location: Los Angeles

February 12: Entrepreneurship Series #8: Putting Your Best Foot Forward: Business Presentations
Many business presentations contain too much of the wrong information and not enough of the right information. Entrepreneurs and technologists have to translate complex, broad technology business concepts and plans into succinct messages that intrigue and interest venture capitalists, customers and corporate partners. This workshop will help you effectively communicate your value proposition to your audience and understanding what audiences respond to. You will have an opportunity to practice your elevator pitch with mentors and peers so that you can leave with an effective, tried and tested pitch.
Location: Los Angeles

Larta University's full course schedule >

Tech Sector News
Sponsored by LATimes.com

Top Stories in Hot Technology Sectors

Biotech
A Happy Pill for Some Biotechs (BusinessWeek)
Analysts predict 2003's rally will continue, with the winners changing to include a few blue-chip names and select up-and-comers.
more Biotech news

Consumer Electronics
Gadget Hounds Line Up for CES (Wired)
The annual Consumer Electronics Show draws thousands of people who want to check out the fun stuff: new gadgets.
more Consumer Electronics News

Software
Security flaws force Linux kernel upgrade (CNet News)
Open-source developers released a new version of the Linux kernel Monday in a move aimed at quickly fixing several bugs--among them two serious security flaws.
more Software news

Internet
Five Giants in Technology Unite to Deter File Sharing (New York Times - registration)
The technology and entertainment industries have long been at odds over the best way to secure intellectual property rights as digital technology advances.
more Internet news

Semiconductors
Chip sales boom in November (CNet News)
Global sales of semiconductors powered ahead in November, accelerating for the fourth straight month to grow to $16.1 billion--a 25.7 percent increase compared with a year earlier.

more Semiconductor news

Investments
Is Tech Spending Ready to Rise Again? (BusinessWeek)
While investors bet on a healthy rise in 2004, analysts warn that the spendthrift ways of the dot-com boom won't be repeated.
more Investment news

Events Calendar

This events calendar is provided as a service by Larta about events vetted and endorsed by Larta.

January 13: Technology Transfer
Los Angeles Venture Association (LAVA) presents a forum on technology transfer with Bill Crookston, Ph.D., USC-Marshall School Of Business and George Abe, UCLA Office of Research.

January 14: How to Keep Your Cool in Any Negotiation
This Women's Advancement Network event features co-author and keynote speaker Mimi Donaldson, a renowned expert on negotiation.

January 15: Entrepreneurship Series #7: Moving the Product: Sales & Distribution Strategies
Topics covered in this Larta University course include: how to sell, getting the most out of distribution networks, and forming valuable strategic alliances.

January 16: American Export Business Intelligence
Organized by Intelligizer, Inc., American Export Business Intelligence features a top-class line-up of speakers delivering concise and highly practical presentations, a concurrent mini-exhibition, discussion sessions, evening yacht cruise, ample networking opportunities, and confidential business meetings.

January 20: The Next BIG THING: Business VC's are Looking to Fund
Orange Coast Venture Group presents a breakfast meeting event to guide companies toward successful relationships with venture capitalists and other investors.

January 20: California Nanotechnology 2004: Our Future Is Very Small
The Joint Committee for Preparing California for the 21st Century presents an extended policy briefing on California's hottest technology sector. Includes findings from the forthcoming special report "Nanoscience and Nanotechnology: Opportunities and Challenges In California," panel discussions, and policy recommendations from California 's leading nanotechnology thinkers.

January 20: Intellectual Property Insurance
Los Angeles Chapter of the Licensing Executives Society host a program on intellectual property insurance with David A. Gauntlett, Esq. of Gauntlett & Associates.

January 22: LAVA Awards Program
Don't miss Los Angeles Venture Association's first Annual Awards Program with Chairperson Douglas Burke, Managing Director, Digital Coast Partners.

January 22: Ensuring the Intelligent Sales Conversation: Integrating Marketing Messaging with Sales Processes
You are invited to attend an Executive Forum with Mike Bosworth, Co-founder of CustomerCentric Systems, LLC. In today's economic climate, it's not so much what you sell anymore—but how you sell it.

Larta's full event calendar >

***** Tech Marketplace *****
sponsored by
Project T2
Project T2
FIDELYS
Nanotechnology White Paper
Foley/Freisleben
PricewaterhouseCoopers
******** About Larta ********

Since 1993, Larta has been the leader in convening technology companies, researchers, and investors. We help our clients access the technology industry through world-class conference and training services, industry research, and capital-raising.

Companies helped by Larta have raised over $1.5 billion in capital. Larta's conferences and seminars provide insights to thousands of businesspeople each year. Larta's weekly magazine on business innovation is read by over 20,000 people.

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